Art Director

Job Description

• Develop and maintain the brand’s visual identity, creative direction, and overall aesthetic across all marketing channels.

• Lead the creative development of campaigns, product launches, social media content, digital ads, and promotional materials.

• Translate brand strategy and marketing objectives into compelling visual concepts and creative briefs.

• Supervise and provide creative direction to graphic designers, photographers, videographers, and other creative teams.

• Ensure visual consistency across social media, e-commerce platforms, packaging, KOL materials, and offline marketing assets.

• Collaborate with Brand Marketing, Social Media, Content, and E-commerce teams to deliver creative assets aligned with campaign objectives.

• Review and approve creative outputs to ensure high-quality execution and consistency with brand guidelines.

• Stay updated on beauty industry trends, visual storytelling, photography styles, and competitor creative strategies.

• Manage multiple creative projects, timelines, and priorities to ensure timely delivery.

• Continuously evaluate creative performance and develop new visual approaches to strengthen brand awareness and engagement.

Requirements

• Bachelor's degree in Visual Communication Design (DKV), Graphic Design, Art, or a related field.

• Minimum 3–5 years of experience in art direction, creative direction, or graphic design, preferably in the beauty, skincare, haircare, fashion, or FMCG industry.

• Strong portfolio demonstrating visual storytelling, campaign development, branding, and creative execution.

• Strong understanding of brand identity, composition, typography, color theory, photography, and visual communication.

• Proficient in Adobe Creative Suite, particularly Photoshop and Illustrator; familiarity with video editing and motion graphics tools is a plus.

• Experience leading creative teams and collaborating with cross-functional departments.

• Strong creative thinking, leadership, communication, and problem-solving skills.

• Able to translate marketing briefs into clear and effective visual concepts.

• Detail-oriented, innovative, and able to manage multiple projects under tight deadlines.

• Up to date with social media trends, digital content formats, and visual trends in the beauty industry.

• Willing to be placed at Kawasan Mega Kuningan, South Jakarta