Product Marketing Manager

PT CitraDimensi Arthali is a pioneer in the processed seafood industry, as a manufacturer, importer, and distributor of frozen seafood processed food products based on surimi with the CEDEA and Teman Laut brand.

We are seeking a seasoned Product Marketing Manager with a proven track record in the food industry, specifically frozen food, to lead our marketing efforts and drive growth in this dynamic market.

Key Responsibilities:

• Strategic Planning: Develop and execute innovative product marketing strategies for the frozen food category to achieve growth targets.

• Market Analysis: Conduct market research to identify trends, consumer needs, and competitive insights, translating them into actionable marketing plans.

• Product Development Collaboration: Work closely with R&D and production teams to guide the development of new products and ensure market fit.

• Stakeholder Engagement: Build strong relationships with cross-functional teams, including sales, distribution, and retail partners.

• Brand Positioning: Maintain and enhance brand positioning by ensuring alignment with market expectations and company vision.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• Minimum of 5 years of experience in product marketing, preferably within the frozen food or reputable FMCG / Brand.

• Demonstrated ability to lead and execute marketing strategies with measurable success.

• Strong understanding of the frozen food market, including consumer behaviors and industry trends.

• Excellent leadership, communication, and project management skills.

• Fluent in English

• Willing to be placed in Muara Baru, North Jakarta