Marketing Event/Wedding Oraganizer

Marketing Executive

Big Dragon Villas Ubud – Bali, Indonesia

Job Description

We are looking for a creative, proactive, and results-driven Marketing Executive to join our team at Big Dragon Villas Ubud. The ideal candidate will be responsible for managing our social media presence, developing marketing campaigns, promoting our hotel and villas, and building strategic partnerships to drive occupancy and revenue.

Key Responsibilities

1. Social Media Management

• Manage and maintain the property's social media accounts, including Instagram, Facebook, TikTok, and other relevant platforms.

• Create engaging content, captions, promotional materials, and marketing campaigns.

• Coordinate photo and video shoots to showcase the hotel's facilities, villas, guest experiences, and special offers.

• Monitor social media engagement, respond to inquiries, and support the conversion of potential guests into bookings.

• Maintain a consistent brand image across all social media platforms.

2. Hotel and Villa Promotions

• Develop and execute promotional campaigns to increase room occupancy, villa bookings, and overall revenue.

• Identify target markets and explore effective marketing channels to attract domestic and international guests.

• Promote special packages, seasonal offers, weddings, private events, and other property experiences.

• Collaborate with the reservations and operational teams to ensure promotions are accurate and effectively implemented.

• Track marketing performance and booking conversions to evaluate the effectiveness of campaigns.

3. Business Development and Partnerships

• Identify and establish partnerships with wedding organizers, event organizers, wedding planners, travel agents, influencers, and other relevant business partners.

• Actively seek new business opportunities for weddings, private events, group bookings, and villa stays.

• Prepare partnership proposals, promotional packages, and collaboration offers.

• Maintain strong relationships with existing partners and follow up on potential business opportunities.

• Negotiate mutually beneficial collaborations that generate measurable revenue for the property.

4. Sales and Revenue Generation

• Proactively generate leads and convert inquiries into confirmed hotel and villa bookings.

• Follow up with potential clients and business partners to maximize sales opportunities.

• Work closely with the reservations team to monitor bookings generated through marketing activities.

• Achieve agreed marketing and sales targets.

• Maintain records of leads, partnerships, promotional activities, and sales performance.

Qualifications and Requirements

• Excellent English communication skills in speaking, writing, and listening.

• Strong interpersonal, negotiation, and presentation skills.

• Experience in marketing, social media management, sales, or business development, preferably in the hotel, villa, hospitality, or tourism industry.

• Good understanding of social media platforms, digital marketing, and promotional strategies.

• Creative thinking with the ability to develop engaging marketing content and campaigns.

• Confident in approaching and building relationships with wedding planners, event organizers, and corporate clients.

• Proactive, target-oriented, and capable of working independently.

• Strong organizational skills and the ability to manage multiple marketing activities.

• Familiarity with Canva, basic photo and video editing, and social media analytics is an advantage.

Benefits

• Sales commission based on confirmed hotel and villa sales generated.

• Opportunity to earn additional income through successful marketing activities and business partnerships.

• Opportunity to develop professional skills in hospitality marketing, sales, and business development.

• A dynamic working environment in the hospitality industry.

Performance Expectations

Performance will be evaluated based on social media engagement, qualified leads generated, successful partnerships established, confirmed bookings, and revenue generated through marketing activities.