International Marketing Staff (Experienced in Social Media)

Key Responsibility

• Plan and execute marketing initiatives to support international market expansion and distributor acquisition activities.

• Coordinate product launches, promotional campaigns, and brand activation programs for overseas markets.

• Ensure all international marketing activities are aligned with company branding guidelines and business objectives.

• Develop engaging content for social media, website, email marketing, and other digital communication channels.

• Maintain marketing materials including product catalogs, brochures, presentations, company profiles, and promotional assets.

• Manage content calendars, monitor content performance, and recommend improvements to increase engagement and brand visibility.

• Collaborate with the International Business Development team to support lead generation and customer acquisition activities.

• Conduct market research to identify consumer trends, customer needs, and business opportunities in target markets.

• Monitor competitor activities, product launches, pricing strategies, and marketing campaigns.

• Maintain marketing databases, content libraries, and marketing asset documentation.

• Coordinate with external vendors, agencies, designers, and event organizers to ensure timely project execution.

• Track marketing activity performance and prepare regular reports for management review.

Qualifications :

• Bachelor's Degree in Marketing, Communication, Business Administration, International Business, Public Relations, or other related fields.

• Minimum 2–4 years of experience in related functions. Experience in FMCG, Export, International Trade, B2B, or Distributor Management industries is highly preferred.

• Proficient in Canva for creating professional marketing materials and visual content.

• Able to conduct market research, competitor analysis, and customer insight gathering to support business growth initiatives.

• Fluent in English, both written and spoken, with the ability to communicate professionally with international customers, distributors, and business partners.

• Strong communication, interpersonal, analytical, and organizational skills.

• Creative, detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment.

• Experience supporting business development activities, distributor acquisition, international market expansion, exhibitions, or trade shows will be an advantage.

• Familiarity with AI-powered productivity and content creation tools will be an advantage.