Host Live Lead

About the role

This is a contract on-site role for a Live Streaming Lead at Bisa Tumbuh in BSD Tangerang. The role focuses on managing the end-to-end live streaming operation, coordinating hosts and Live Streaming Operators (LSO), optimizing live performance, and analyzing key metrics to drive sales growth across e-commerce platforms

Key responsibilities

• Manage the way of working between Host, Live Streaming Operator (LSO), and related e-commerce teams.

• Create and monitor live streaming schedules, rundown, product focus, scripts, and promotional mechanics.

• Ensure hosts understand product knowledge, selling points, campaign objectives, and live flow.

• Supervise LSO execution, including live setup, product pinning, voucher activation, traffic support, and technical readiness.

• Monitor live performance metrics such as GMV, views, CTR, CVR, average watch time, engagement rate, product clicks, and conversion.

• Analyze live streaming data and provide insights for performance improvement.

• Identify issues during live sessions and coordinate fast solutions with internal teams.

• Support host development through briefing, evaluation, feedback, and performance monitoring.

• Work closely with Key Account, Store Ops, Affiliate, and Content teams to align live activities with brand targets.

• Prepare regular live streaming reports and recommend actionable improvement plans.

Qualifications

• Possible joining ASAP.

• Minimum 2 years of experience in live streaming operations, e-commerce, or related roles.

• Experience in an e-commerce enabler company is a strong plus.

• Must understand the working flow of Host, Live Streaming Operator / LSO, and live commerce operations.

• Familiar with TikTok Live, Shopee Live, and marketplace live streaming features.

• Able to process and analyze live streaming performance metrics.

• Proficient in Microsoft Excel / Google Sheets and PowerPoint.

• Strong understanding of live selling, product briefing, campaign execution, and conversion optimization.

• Detail-oriented, data-driven, and able to make quick decisions during live operations.

• Strong coordination and communication skills.

• Able to work in a fast-paced and dynamic environment.

• Preferably has experience managing or supervising a live streaming team.