E-Commerce Specialist

Responsible for managing and optimizing the company’s e-commerce performance across multiple online platforms. This role focuses on driving sales growth through campaign execution, performance analysis, and marketplace optimization, while ensuring smooth day-to-day operations.

Roles & Responsibilities

• Plan, execute, and optimize promotional campaigns across e-commerce platforms (Shopee, Tokopedia, TikTok Shop, etc.)

• Monitor and analyze campaign performance (traffic, conversion, sales) to generate actionable insights

• Optimize product listings (titles, descriptions, visuals, pricing, keywords) to improve visibility and conversion

• Analyze sales data, customer behavior, and trends to identify growth opportunities

• Collaborate with internal teams (marketing, warehouse, and brand) to ensure campaign readiness and stock alignment

• Maintain store performance metrics, including ratings, chat responsiveness, and overall customer experience

• Prepare regular performance reports (daily, weekly, monthly) with clear recommendations for improvement

Qualifications

• Bachelor’s degree in Business, Marketing, Communication, or a related field

• Minimum 2 years of experience in e-commerce, preferably in a performance or campaign-focused role

• Hands-on experience managing campaigns in Shopee, Tokopedia, and TikTok Shop

• Strong analytical skills with the ability to translate data into actionable strategies

• Proficient in Microsoft Excel / Google Sheets for reporting and analysis

• Detail-oriented, proactive, and able to work under pressure

• Strong communication and collaboration skills