Digital Marketing

Description

PT Sometech Indonesia is looking for a creative and analytical Digital Marketing to support our medical and aesthetic business. In this role, you will be responsible for managing digital content, social media, campaign performance, and marketing initiatives to strengthen our brand presence and drive business growth

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Digital Marketing, Communication, Multimedia, or related fields

• Minimum 2-3 years of experience in Social Media, Marketing, Content Management, Marketing Analysis, or a related role.

• Willing to be placed in West Jakarta

REQUIRED SKILLS:

• Strong analytical skills with the ability to evaluate campaign and content performance

• Experience in managing social media platforms and developing content plans/content calendars

• Skilled in Video Editing and short-form content production (Reels, TikTok, Shorts)

• Good communication in English

• Familiar with Canva and at least one video editing software (e.g. CapCut or Adobe Premiere Pro).

• Familiar with AI tools (e.g. ChatGPT or similar) to support content creation, research, and productivity.

• Willing to work in West Jakarta.

PREFERRED QUALIFICATIONS:

• Experience in the beauty, aesthetic, medical, or healthcare industry.

• Experience managing KOL/Influencer collaborations.

• Familiarity with Microsoft tools, Meta Ads Manager, Google Analytics, After Effects, Power BI, or Tableau.

• Experience supporting exhibitions, workshops, seminars, or marketing events.

KEY RESPONSIBILITIES:

• Plan and support the execution of social media content and content calendars

• Create and coordinate engaging short-form video content (Reels, TikTok, Shorts)

• Monitor and analyze campaign, social media, KOL, and event performance, providing insights and recommendations for improvement

• Conduct market research and competitor analysis to identify trends and opportunities.

• Track key marketing performance metrics, including Reach, Engagement, CTR, Conversion, and Follower Growth

• Utilize AI tools to enhance content creation, workflow efficiency, and marketing productivity

• Prepare reports, presentations, and performance insights for management.