KOL Specialist

note; Interview Offline will be held in Offline Process.

You will :

• Develop strategies and execute KOL campaigns to increase brand awareness, engagement, and sales.

• Conduct partnership negotiations, briefings, and monitor campaign implementation.

• Coordinate with the Marketing, Brand, and Creative teams to ensure campaigns are running according to objectives.

• Monitor and evaluate campaign performance based on established KPIs.

• Conduct research on social media trends, influencers, and competitor activity.

• Manage a KOL database and maintain long-term relationships with potential talent.

• Prepare reports and analyze campaign results to inform evaluation and strategy development.
  

Qualifications :

• D3/S1 in Marketing, Communications, Public Relations, Business Administration, or a related field.

• 1–2 years of proven experience in KOL specialist in fragrance, personal care or FMCG

• Deep understanding of social media algorithm, features, and trends across TikTok, Instagram within the beauty or FMCG sectors.

• Existing relationships or a solid database of beauty influencers ranging from nano and micro to macro and mega KOLs.

• Ability to negotiate rates, contract terms, and deliverables (e.g., video posts, live streams) while staying within the brand's budget.

• Can join as soon as possible and willing to be placed at Greenlake City, Tangerang