Digital Marketing & Admissions Sales Lead

Job Advertisement: Digital Marketing & Admissions Sales Lead

Location: Jakarta

Reporting to: Founder & Company Director

Employment Type: Full-time

 About Us

We are a Singapore-based growing international student recruitment and education consultancy expanding our operations in Jakarta. We are seeking a highly capable and versatile Digital Marketing & Admissions Sales Lead to work closely with the Company Director and take ownership of our digital presence, student admissions, and initial market development in Indonesia.

 We believe in high standards in building the most trusted and definitive brand, meticulous planning, and creating an engaging, energetic environment for both our team, parents and students. We are looking for candidates who can demonstrate their ability to communicate effectively, build rapport instantly, and align with our dynamic culture.

 This role is designed for a strategic thinker who is ready to take ownership of our market presence and eventually step into a senior leadership position as our operations expand.

Key Responsibilities

Digital Marketing

· Digital Brand & Content Strategy: Conceptualize and produce high-impact, short-form video content across TikTok, Instagram, YouTube and other social platforms. Monitor digital trends, audience behaviour, and platform algorithms to improve reach and engagement. Maintain consistent brand messaging and positioning across all channels.

· Consultative Admissions: Have a deep understanding of the local education landscape (both government and private sectors) to advise parents and students. We prioritize integrity and long-term student success.

· Resourceful Market Growth: Drive our initial market penetration through organic reach, smart public relations, and engaging community initiatives, partnerships, and PR activities.

· Strategic Reporting & Execution: Analyze campaign performance and lead conversion rates. To present clear progress reports and actionable steps. Track leads, engagement, conversion, applications, and enrolments. Identify opportunities for improvement and take action to achieve agreed targets.

Admissions & Consultative Sales

· Advise parents and students on suitable education pathways and opportunities.

· Manage enquiries, consultations, follow-ups, applications, and enrolments.

· Build strong relationships with students, parents, schools, and partners.

· Maintain accurate admissions records and follow up on leads.

Who You Are

· A Strategic Executor: Thrives in an environment that values methodical planning and consistent execution; but also know how to inject energy and vibrancy.

· Results-Oriented: Motivated by tangible growth. Appreciate a compensation structure where a foundational base provides stability, while a robust commission model generously rewards successful, ethical student enrollments.

· A Content Native: Understand digital algorithms and audience retention. You know how to capture attention online while maintaining the credibility.

· Bilingual Communicator: Possess full fluency in English and Bahasa Indonesia (Proficiency in Mandarin is a strong advantage).

· Coachable and Collaborative: Comfortable working closely with leadership, participating in training sessions and continuously refining client approach.

Requirements

· Demonstrated experience in social media content creation and digital marketing.

· Confident and patient in presenting and communicating with parents, students, and external stakeholders.

· Strong analytical and reporting skills.

· Proficiency in Google Workspace, video editing, visual design and digital marketing and social media tools, Tiktok, Douyin, Instagram, Youtube, etc.

· Willingness to attend external meetings, school visits, education events, and community activities when required.

· Experience in international education, student recruitment, or education consultancy is highly desirable.

· Driven and willing to learn to scale new heights.

 Compensation: Competitive Base Salary + Performance-Driven Commission

How to Apply Please submit your CV and a brief cover letter outlining your relevant experience.

Important: At the very top of your cover letter, before you write anything else, list exactly three words that best describe your work ethic. Applications that do not include this requirement may not be considered.