Area Manager (FnB )

Education

• Minimum: Diploma or Bachelor's degree (Hospitality Management, Business Administration, Culinary Arts, or related field is preferred but not always mandatory)

• Some companies accept extensive relevant experience in lieu of a degree

Experience

• Typically 5–8+ years in F&B operations

• At least 2–3 years in a managerial role (Restaurant Manager, Outlet Manager, or Unit Manager) before stepping into a multi-unit Area Manager position

• Proven track record managing multiple outlets/branches simultaneously

Core Skills & Competencies

• Multi-unit operations management – overseeing several restaurant/café/outlet locations at once

• P&L / financial management – budgeting, cost control, revenue targets, food cost %, labor cost %

• Team leadership – hiring, training, and managing outlet managers and staff across locations

• Standard Operating Procedures (SOP) compliance – ensuring consistency in food quality, service, and hygiene standards across all outlets

• Inventory & supply chain coordination

• Customer service & complaint resolution at an escalated level

• Sales & marketing execution at the regional/area level

• Food safety & hygiene certification (e.g., HACCP, local health authority certifications) is often required or highly valued

• Data analysis – reading sales reports, KPIs, and using POS systems

Other Requirements

• Willingness to travel frequently between outlets within the assigned area

• Strong communication skills for coordinating with headquarters, suppliers, and outlet teams

• Driving license (often required, since travel between sites is routine)

• Flexibility with working hours (weekends, holidays, peak F&B periods)