Supervisor Digital Marketing

About the role

Plan, develop, and oversee the company's digital marketing strategy to increase brand awareness, engagement, and sales. Manage and supervise marketing activities across various digital platforms including Instagram, TikTok, Facebook, marketplace, website, and other platforms.

Key responsibilities

• Plan, develop, and oversee digital marketing strategy to increase brand awareness, engagement, and sales

• Manage and supervise marketing activities across various digital platforms such as Instagram, TikTok, Facebook, marketplace, website, and other platforms

• Develop and oversee creation of digital content aligned with company identity and target market

• Manage and monitor social media performance and develop strategies to increase engagement and audience growth

• Plan and oversee implementation of digital advertising including Meta Ads, TikTok Ads, Google Ads, and other platforms

• Conduct data analysis and campaign performance evaluation to assess marketing strategy effectiveness

• Prepare reports and provide recommendations based on digital marketing performance analysis

• Oversee and coordinate digital marketing team in executing programs and established targets

• Coordinate with related teams such as Sales, Content Creator, Graphic Designer, and external parties in marketing activities

• Follow developments in digital marketing trends, social media, and consumer behaviour to develop relevant strategies

About you

• Minimum S1 education, preferably from Marketing, Management, Communication, Digital Marketing, or related field

• Work experience in Digital Marketing, Marketing, or related field

• Experience managing social media and digital advertising

• Understanding of digital marketing strategy, social media marketing, content marketing, and digital advertising

• Understanding of platforms such as Instagram, TikTok, Facebook, Google, and marketplace

• Able to read and analyse data and digital campaign performance

• Good leadership and team coordination skills

• Creative, innovative, communicative, and strong problem-solving ability

• Able to work based on targets and deadlines

• Able to work independently and in teams