Social Media & Community Specialist

Job Description

• Develop and execute a social media content strategy, prioritizing TikTok with supporting content on Instagram and Facebook.
• Create daily content, including short-form videos, carousels, gameplay highlights, memes, and content inspired by relevant trends.
• Build, manage, and moderate communities on WhatsApp, Discord, and Facebook, driving daily engagement and fostering a positive player experience.
• Monitor community sentiment, flag player concerns and bugs, and consolidate weekly feedback for the product team.
• Build relationships with content creators and KOLs to expand organic reach and engagement.
• Track competitors and trends in the mobile shooter market, translating observations into actionable insights.
• Deliver weekly reports on follower growth, engagement, and content performance, alongside monthly reviews of key learnings and improvement opportunities.
• Collaborate with product and regional publishing teams to align content and community activities with campaigns and key launch milestones.

Job Requirements

• Fresh graduates are welcome; internship or project experience in social media or community management within gaming or entertainment industry is a plus
• Experience in end-to-end social media management from planning and execution to monitoring and reporting, along with community moderation on WhatsApp, Discord, or Facebook is highly preferred. 
• Strong interest in gaming, with regular gameplay experience and an understanding of gaming trends and gamer culture in Indonesia.
• Strong collaboration skills, with the ability to develop clear content briefs and work closely with video editors and designers.
• Basic short-form video editing skills and the ability to create content independently; experience creating graphics or carousels is a plus.
• A data-informed mindset, with the ability to interpret social media metrics and use insights to improve content and engagement.
• Working proficiency in English to collaborate effectively with regional teams.