Market Stragey & Insight Intern

About the role

In this role, you will analyze and synthesize market, competitor, consumer, and e-commerce information to deliver actionable strategic recommendations for management decision-making.

Key responsibilities

• Track competitor launches, pricing, promotions, and campaigns to identify key implications for MAKUKU

• Leverage AI tools (ChatGPT, NotebookLM, Claude) and public sources to answer complex business questions and validate facts

• Analyze marketplace sales, pricing, and SKU performance to optimize channel and portfolio decisions

• Synthesize social listening, reviews, and agency research into clear customer pain points and strategic opportunities

• Compare MAKUKU against market competitors (specs, positioning, unique selling points) to find growth gaps

• Turn complex data into clear, high-impact slide decks, frameworks, and actionable summaries

• Coordinate with Marketing, Product, Sales, and E-commerce teams to keep strategic initiatives moving forward

Requirements

• Current student or fresh graduate from a top university in Marketing, Business, Economics, Communications, Data/Business Analytics, or related fields

• Strong structured thinking with the ability to break down ambiguous business questions

• Experienced in using tools like ChatGPT, NotebookLM, and Claude with high source-checking discipline

• Proficient in Excel/Google Sheets and PowerPoint to build clean models and presentable decks

• Fluent in English (Mandarin is a plus, but not mandatory)

• Reliable, highly proactive, with strong ownership from problem-solving to final draft execution