Digital Marketing Staff

About the role

This role encompasses digital sales and e-commerce operations, content and agency coordination, customer service, advertising, and reporting and analytics across multiple digital channels and platforms.

Key responsibilities

• Execute day-to-day digital sales operations across e-commerce marketplaces (Shopee, Tokopedia, TikTok Shop, etc.), the company website, and other digital sales channels, per targets set by management

• Update product listings, pricing, and promotions across e-commerce platforms and the website as instructed

• Track digital sales daily and forward confirmed orders to logistics for fulfilment

• Maintain a sales tracker/log (orders, leads, pipeline status) and share regular updates with the team

• Execute the approved content calendar: create and schedule content for social media and e-commerce platforms (Instagram, Facebook, TikTok, and others as relevant)

• Coordinate with external agencies/vendors (content, design, ads) to ensure deliverables meet the brief, timeline, and quality standards set by management

• Produce marketing content as directed: captions, short-form video, graphics briefs, blog/website copy

• Handle customer inquiries, complaints, and reviews on e-commerce platforms and social media

• Execute e-commerce ads and social media ads per the campaign brief, budget, and targets set by management

• Track and report on key metrics (sales, reach, engagement, traffic, conversions, ad spend/ROI) using analytics tools

About you

• Diploma or Bachelor's degree in Marketing, Communications, Business, or a related field

• 0–3 years of experience in digital marketing, e-commerce management, or a related role (internship experience considered)

• Working knowledge of major social media and e-commerce marketplace platforms (Shopee, Tokopedia, TikTok Shop)

• Basic understanding of paid advertising (Meta Ads Manager, e-commerce/marketplace ads, Google Ads)

• Familiarity with analytics tools such as Google Analytics and native platform insights

• Comfortable with basic design/editing tools (e.g., Canva, CapCut, or similar)

• Comfortable handling customer service interactions professionally

• Good written communication skills in both Bahasa Indonesia and English