Digital Marketing

About the role

This is a Digital Marketing role focused on planning and executing integrated digital marketing strategies across multiple channels including SEO, SEM, Social Media, Email, and Paid Ads.

Key responsibilities

• Plan and execute integrated digital marketing strategies (SEO, SEM, Social Media, Email, and Paid Ads)

• Manage digital advertising budgets (Meta Ads, Google Ads, TikTok Ads) efficiently to achieve target ROI/ROAS

• Monitor, analyze, and report on marketing campaign performance regularly using analytics tools (Google Analytics, Meta Business Suite)

• Develop and manage content strategy for social media and website to increase audience engagement

• Conduct market research, competitor analysis, and identify current digital marketing trends

• Collaborate with team to align promotional materials

About you

• Minimum education: SMA in Marketing, Communications, Computer Science, or related field

• Minimum 1 year work experience in Digital Marketing (agency experience is a plus)

• Proficient in managing paid advertising (Meta Ads, Google Ads, TikTok Ads)

• Understanding of SEO/SEM principles and tools (Ahrefs, Semrush, Google Search Console)

• Strong data analysis capability and proficiency with Google Analytics

• Communicative, creative, target-oriented, and able to work independently and in a team