Project Manager Go To Market (GTM) - XL Smart

1. R1 – Commercial Activation Coordination
• Synchronize all Commercial GTM pillars to each city activation calendar based on brand sequence/prioritization: e.g. Axis P0 → XL P2 → SmartFren P1
• Confirm alignment of hero product, digital campaign, and event readiness for New Emerging City with required Commercial stakeholders
• Enforce hard gate for each GTM pillars before & during City Launch Dates - e.g. promotor onboarding ≥90% before any city launches

2. R2 – Distribution & Physical Infrastructure Readiness Tracking
• Track RO activation & productivity: Telco, FMCG bridge, and Device channel programs per new tower and or new emerging city
• Coordinate Mini XLC and Depo Warehouse readiness vs Go-GTM schedule

3. R3 – Stakeholder Reporting & Risk Management
• Publish weekly New Tower and Emerging City Commercial Go To Market Project Progress Update in weekly basis
• Prepare monthly Emerging Cities Progress Deck for Chief and Sales Director Update
• Co-Chair weekly Commercial GTM Sync; push the action log to closure
• Maintain live risk register of commercial GTM execution across all 161 cities and new towers located in residential areas