National Sales & Promotion Manager

Job Requirements – National Sales Promotion Manager

1. Bachelor's Degree (S1) in Business Management, Marketing, Sales, or a related field.

2. Minimum 5–8 years of experience in Sales, Trade Marketing, or Distribution within the FMCG industry, with at least 2–3 years in a managerial or supervisory role.

3. Proven experience in managing B2C sales operations, national or regional sales strategies, distributor networks, and sales team performance.

4. Good understanding of Sell-In and Sell-Out strategies, sales forecasting, market analysis, sales target setting, and business performance monitoring.

5. Experience in managing product distribution, outlet coverage, active outlets, stock availability, bad stock, and distributor performance.

6. Familiarity with trade promotions, branding activities, consumer promotions, product launches, and event management to drive sales growth and brand awareness.

7. Ability to analyze sales performance, market trends, customer insights, and competitor activities to identify business opportunities and develop effective sales strategies.

8. Experience in managing distributor and customer relationships, conducting regular business reviews, and resolving sales, distribution, stock, and service-related issues.

9. Good understanding of sales operational processes, including New Product Development coordination, product pull-out, promotional claims, accounts receivable, and overdue payment monitoring.

10. Proficient in Microsoft Excel and PowerPoint, with the ability to prepare sales reports, analyze business data, and present actionable recommendations to management.

11. Familiarity with sales reporting systems, distributor management systems, or sales monitoring applications. Experience with GEISA or similar platforms is an advantage.

12. Demonstrated ability to lead, coach, and develop sales teams while monitoring performance and achieving business targets.

13. Excellent communication, negotiation, analytical, and problem-solving skills, with the ability to collaborate effectively across departments.

14. Willing to travel regularly across assigned territories and visit distributors, customers, and sales channels as required.