Marketing Specialist

Job Descriptions:

• Develop brand value through integrated marketing programs (from team development to execution).

• Create and execute marketing strategies through offline/online campaigns and promotions.

• Represent the company across both digital and physical platforms.

• Oversee brand positioning and visual creative direction.

• Manage social media presence, including video and creative content campaigns.

• Design and produce various marketing materials (brochures, posters, ads, social media graphics, and website visuals).

Job Requirements:

• Minimum 3 years of experience in Marketing, with a strong background in the Coffee or F&B industry.

• Deep passion for and knowledge of coffee culture and trends.

• Proven track record in marketing strategy planning, execution, and data analysis.

• Proficient with design tools (Adobe Photoshop, Illustrator, InDesign, or similar software).

• Strong understanding of visual design, content creation, and social media trends.

• Excellent communication and interpersonal skills.

• Proficiency in Mandarin is a plus.

Please submit your updated CV, Marketing Portfolio, and tell us your favorite coffee experience/brand in your application!