Marketing Manager – Ceramic & Granite Tiles (Building Materials)

About our client

BP Consulting Group, through BP Elite Search, represents a leading Indonesian ceramic and granite tile manufacturer that is part of a national business group. Our client runs two plants, distributes across Indonesia and exports within Asia.

About the role

You will lead the brand’s marketing strategy, covering the product portfolio and launches, building-material stores and modern retail, and projects and specifiers. The aim is to grow value-added sales while protecting margins.

Responsibilities

• Build and deliver the annual marketing plan and budget, including positioning for the brand and the granite line by price segment.

• Lead collection development and new launches with R&D, production, sales and finance.

• Set display standards and design programs for distributors, building-material stores and modern retail.

• Build networks with architects, interior designers, developers and contractors, and support project specifications.

• Run brand campaigns, digital content, catalogues and PR; design and run marketing activations and events and/or trade promotion programs.

• Track sell-out data, competitor pricing and program ROI to advise management.

• Lead and develop the marketing team.

Qualifications

• Bachelor’s degree in any field; Marketing, Management, Engineering or Architecture preferred.

• At least 5 years in brand, product or trade marketing in building materials (e.g. tiles, sanitary ware, paint, construction chemicals, pipes or roofing) or a similar technical manufacturing field, including at least 2 years leading a team.

• Hands-on experience designing and running marketing activations and events and/or trade promotion programs for distributors and stores.

• A measurable track record of launching products or managing brands sold through distributors, building-material stores, modern retail and projects.

• Understands, or can quickly learn, ceramic and granite tile production and quality standards.

• Strong in budgeting, price and margin analysis, and data-driven decisions.

• Good command of English.

• Willing to be based in Surabaya and to travel.

Nice to have: experience with granite, porcelain or premium materials; export-market experience; a network of architects and interior designers.

What we offer

• Base salary of IDR 22–25 million per month, plus a fixed allowance

• Company car or car allowance

• Annual performance bonus

• THR, BPJS Health and BPJS Employment, and supplementary health insurance

• Relocation support for candidates from outside Surabaya

• Permanent employment

How to apply
Send your latest CV and a one-page summary of achievements to [link/email] with the subject Marketing Manager – Building Materials. Only shortlisted candidates will be contacted.

This recruitment process is free of charge. Applicant data is kept confidential and used only for this recruitment.