Marketing Communication Officer

Job Description

• Create & activate Online & Offline marketing planning and execution

• Initiate marketing activities and partnerships.

• Collect, track, and analyze data behind campaign performance (ROI), and drive learning for future initiatives

• Drive online & offline event and partnership negotiations.

• Increase brand awareness, revenues, and customer acquisition

• Planning and execution of online & offline marketing activities, events, and campaigns according to the target market.

• Monitor event/campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience.

• Design and implement scalable improvements to the process flow to identify opportunities, risks, and trends, including competitors’ movements.

Requirement

• Candidate must possess at least a Bachelor's Degree majoring in Marketing, Advertising/Media, Mass Communications or equivalent

• Strong coordination skills and strategic mindset towards marketing with familiarity with online and offline marketing avenues such as community management, event management, others.

• Understanding of image & niche marketing in fashion business 

• Have experienced handling Key Opinion Leader (KOL)

• Proficient in English (oral & written)

• Strong project management skills and negotiation skill

• Positive mindset, ability to work in team and individually, creative and high standards of professionalism and result-oriented

• Attention to detail & trustworthy with pleasant personality