Growth & Commercial Strategy Lead – Distribution Business

Growth & Commercial Strategy Lead – Distribution Business
📍 Blok M, Jakarta Selatan

About the Role
We're looking for a Growth & Commercial Strategy Lead to drive our end-to-end growth agenda — from commercial strategy and pricing to business development, market intelligence, and new product launches. You'll shape how we grow market share, expand our product portfolio, and strengthen our position as a leading B2B dental distribution platform in Indonesia.

What You'll Do

• Design and execute the annual commercial strategy — revenue growth, market share, channel expansion, and competitive pricing models

• Identify and pursue new growth opportunities: customer segments, regions, and business models through a structured BD pipeline

• Conduct market intelligence on Indonesia's dental industry — demand trends, buying behavior, and competitor movement

• Build value- and elasticity-based pricing frameworks, including discount, bundling, and promotional strategies

• Research patents and IP for products/technologies to be distributed, coordinating with Legal on compliance

• Build and manage strategic partnerships with principals, professional associations, and academic institutions; negotiate distribution contracts

• Lead new product launches end-to-end — from product selection and positioning to go-to-market execution

• Maintain brand positioning as a trusted and complete B2B dental platform

• Design and execute go-to-market strategies across distributed brands, coordinating commercial, brand, and product teams

What We're Looking For

• Minimum 5–7 years of experience in commercial strategy, business development, or growth roles, ideally in B2B distribution or healthcare/medical devices

• Strong analytical and market research skills, with a track record of turning insights into actionable strategy

• Experience negotiating partnerships or distribution contracts

• Comfort leading cross-functional collaboration (commercial, brand, product, legal)

• People leadership experience (this role oversees a Business Analyst)