Copywriter Associate

Tanggung jawab

• Develop and implement creative strategies that support brand objectives and resonate with target audiences.
• Collaborate with marketing, revenue, art, social media and art teams to integrate creative concepts into overall brand strategy.
• Oversee the production of creative assets, including visual content, copy, videos, and digital materials.
• Conduct market research and analyze consumer insights to inform creative strategies and ensure relevance.
• Maintain and enforce brand guidelines to ensure consistency across all marketing channels.
• Monitor and evaluate the performance of creative campaigns, providing insights and recommendations for optimization.
• Stay updated on industry trends, emerging technologies, and best practices in creative strategy and marketing.
• Mentor and guide junior team members, fostering a culture of creativity and innovation.

Persyaratan

• Bachelor's degree in Marketing, Communications, or a related field1-3 years of experience in creative strategy, brand strategy, or a related role.
• Proven track record of developing and executing successful creative campaigns.
• Experience working in a collaborative, cross-functional team environment.
• Proficiency in google workspace tools (google docs, slides, sheet, ect)
• Experience with analytics tools (e.g., Google Analytics, social media analytics) to measure the impact of creative campaign
• Good in Communication Skill, Time Management Skill, Leadership Skill, Problem-solving Skill, Teamwork Skill, Analytical Skill, Project Management Skill