Content Analyst

Tanggung jawab

• Analyze content performance, audience behavior, and platform trends to support programming and content strategy decisions
• Build and maintain recurring reports, dashboards, and performance tracking tools for management review
• Identify opportunities across release strategy, audience targeting, content gaps, and monetisation optimization
• Support forecasting, competitive analysis, and business case development for acquisitions and original content
• Work cross-functionally with content, programming, marketing, and product teams to translate insights into action

Persyaratan

• Bachelor's degree in Data, Economics, Business, Management, Mathematics and other relevant academic background with analytical focus
• Strong analytical skills with ability to turn performance data into actionable content recommendations
• Proficient in Excel/Google Sheets; SQL or BI tools (Tableau, Power BI, Looker) preferred
• Understanding and interest in streaming, digital media, TV, or entertainment content performance metrics
• Strong communication, presentation, and organizational skills in fast-paced environments