Branch Manager

• Develop and execute sales strategies to achieve sales targets, revenue growth, and market expansion across HORECA, General Trade (GT), and Modern Trade (MT) channels.

• Manage and expand customer networks, including gallon water agents, traditional outlets, modern retail chains, hotels, restaurants, cafés, and catering businesses.

• Drive market penetration and distribution growth for FMCG products across Surabaya, Gresik, and Sidoarjo.

• Identify new business opportunities, acquire new customers, and strengthen relationships with existing customers and distribution partners.

• Monitor sales performance, market trends, competitor activities, and distribution coverage to identify growth opportunities.

• Develop sales forecasts, analyze sales reports, and implement action plans to improve sales performance and profitability.

• Coordinate with distribution and operational teams to ensure product availability, timely delivery, and effective order fulfillment.

• Plan and execute sales promotions and trade programs to increase sales volume, outlet penetration, and market share.

Qualifications:

• Minimum Bachelor's degree in any relevant field.

• Minimum 5 years of experience in sales, preferably in the Food & Beverage (F&B) or FMCG industry.

• Proven experience handling HORECA, General Trade (GT)/traditional trade, and Modern Trade (MT) channels.

• Previous experience as a Branch Manager or in a similar managerial role, leading a sales team of more than 10 members.

• Strong knowledge of the Surabaya, Gresik, and Sidoarjo markets, including customer networks and distribution channels.

• Proven track record in achieving sales targets, expanding market coverage, and developing new business opportunities.

• Strong leadership, negotiation, communication, and analytical skills.

• Proficient in Microsoft Office, particularly Excel, and experienced in sales reporting.

• Mandarin proficiency is an advantage.

• Willing to travel as required.