B2B Sales Lead - Makassar

About the role

We are seeking a dynamic and strategic B2B Sales Lead to join PT. Lippo Karawaci Tbk in Makassar, Sulawesi Selatan. This is a contract position designed to drive business-to-business marketing initiatives and support our real estate and property sales operations in the region. As B2B Sales Lead, you will be instrumental in developing and executing targeted sales strategies that enhance our brand presence, generate qualified leads, and foster strong relationships with corporate clients and business partners. This role offers the opportunity to make a significant impact on our commercial growth objectives whilst working within a dynamic and innovative property development company.

Key responsibilities

• Develop and implement comprehensive B2B Sales strategies tailored to the Makassar property market, focusing on residential and commercial property sales opportunities

• Identify, nurture and manage relationships with key corporate clients, property developers, investors and business partners

• Create and execute targeted sales across digital and traditional channels to generate qualified business leads

• Conduct market research and analysis to identify emerging opportunities and understand competitive landscape dynamics within the real estate sector

• Collaborate with sales teams to align marketing efforts with business objectives and ensure consistent messaging across all touchpoints

• Develop marketing collateral, presentations and proposals that effectively communicate value propositions to corporate stakeholders

• Manage marketing budgets and track return on investment for B2B marketing initiatives

• Attend industry events, trade shows and networking functions to represent the company and establish business partnerships

• Monitor market trends and provide insights to inform strategic decision-making and product positioning

• Measure campaign performance through key metrics and reporting, providing regular updates to senior management

What we're looking for

• Proven experience of 5+ years in B2B Sales, preferably within the real estate, property development or construction industry

• Strong understanding of B2B sales processes and ability to develop marketing strategies that support the sales pipeline

• Excellent knowledge of digital marketing tools, platforms and best practices, including LinkedIn, email marketing and marketing automation

• Demonstrated ability to conduct market analysis and competitive research to identify business opportunities

• Outstanding communication and presentation skills, capable of engaging with senior business stakeholders

• Experience in developing compelling marketing content and creative campaigns

• Proficiency in Indonesian and English languages (written and verbal)

• Strong organisational skills and ability to manage multiple projects simultaneously

• Experience with CRM systems and marketing analytics tools

• Knowledge of the Makassar or broader Indonesian property market is highly desirable

• Relevant qualifications in marketing, business administration, or related field