Sales Manager – Indonesia

About the role

Drive national sales strategy, identify new business opportunities, manage strategic accounts, and build business partner networks to expand market presence in Indonesia. Primary focus covers Mining, Infrastructure, Energy, Logistics, and Transport sectors utilizing Fuel Management Systems, ATG, Flowmeter, Telemetry, and Fuel Automation digital solutions.

Key responsibilities

• Develop and execute national sales plans, build a structured opportunity pipeline, and achieve annual revenue targets.

• Conduct market mapping across key sectors (Mining, Energy, Logistics, EPCs), track industry trends, and maintain a strategic end-user customer database.

• Establish long-term direct relationships with key end-user accounts, analyze customer operational challenges, and deliver tailored solutions.

• Identify, evaluate, and nurture distributors, system integrators, contractors, and local business partners where applicable to expand market reach.

• Qualify leads, lead commercial proposals and price negotiations, and maintain accurate sales forecasting.

• Collaborate closely with Engineering, Technical Support, and Management teams for seamless solution deployment and project handover.

Required experience & competencies

• Bachelor's degree in Engineering, Business, or Marketing with 5–8 years of B2B Sales or Business Development experience.

• Proven track record in direct B2B solution selling within Mining, Oil & Gas/Energy, Industrial Automation, Fuel Management, or IoT/Telemetry.

• Existing direct relationships with mining companies, EPCs, contractors, or key industrial end-user accounts in Indonesia.

• Strong negotiation skills, deep understanding of B2B project sales cycles, and the ability to translate complex technology into customer business value.

• Proactive hunter mindset, self-driven leadership, executive communication skills, and willingness to travel extensively across Indonesia.