Marketing & Customer Acquisition Officer

About the role

This is a Marketing & Customer Acquisition Officer position at Kanaya Clinic, Kopo. The role focuses on executing marketing strategies to increase customer acquisition and revenue for the clinic, managing leads across multiple channels, and driving business growth through partnership development and performance monitoring.

Key responsibilities

• Execute marketing strategies to increase customer acquisition and clinic revenue

• Manage leads from WhatsApp, social media, marketplace, referrals, events, partnerships, and other channels

• Conduct follow-up with leads through the booking and treatment process

• Manage marketing database and conduct reactivation of existing customers

• Manage marketplace including catalog, promotions, vouchers, campaigns, and performance monitoring

• Develop partnerships, referrals, community engagement, KOL/KOC collaborations, and other marketing activities

• Coordinate with content team for campaign needs and promotional materials

• Create reports on leads, bookings, conversions, revenue, and marketing performance

About you

• Minimum education: SMA/SMK, D3/S1 in Marketing, Business, Communications, or related field preferred

• Experience in Marketing, Sales, Customer Acquisition, Business Development, or similar positions

• Strong communication, negotiation, and persuasion skills

• Experienced in follow-up with target and results orientation

• Proficient in social media, WhatsApp, and marketplace platforms

• Able to manage databases and create simple reports using Excel/Google Sheets

• Active, creative, proactive, and capable of building relationships

• Strong analytical and problem-solving skills

• Willing to work with targets

• Residing in Bandung Regency or surrounding areas is an advantage