Marketing

Job Responsibilities

1. Main Responsibilities:

   1. Sales Campaign Execution: Develop and execute campaigns across online channels (website, WhatsApp, email, marketplaces, social media) to drive conversions and revenue.

   2. Customer Retention & Engagement: Implement initiatives such as loyalty programs, personalized offers, and re-engagement strategies to strengthen customer loyalty.

   3. Channel Management: Manage and optimize listings, promotions, and customer experience across all DTC sales channels.

   4. Customer Database Management: Maintain and segment the customer database to target repeat buyers and improve customer lifetime value.

   5. Performance Tracking & Optimization: Monitor sales and retention metrics, identifying opportunities to improve campaign and channel performance.

   Main KPI: Sales, Growth, Customer Retention

   Requirements:

   • Experience in online marketing (marketplace, WhatsApp, social media); scope of responsibility will be assessed based on candidate capability;

   • Professional English proficiency;

   • Comfortable working with sales targets; and

   • Ambitious and motivated, bringing a competitive spirit and a strong can-do mindset.

   Work Location: Jakarta/Bali