F&B Business Manager

About the role

Own the overall business performance of café operations, covering revenue growth, profitability, customer experience, and operational performance. Develop and execute commercial strategies to increase traffic, transaction value, purchase frequency, and overall sales performance.

Key responsibilities

• Identify opportunities for upselling, cross-selling, menu optimization, promotions, and other revenue-driving initiatives

• Analyze sales performance, product mix, customer behavior, and operational data to identify business opportunities and areas for improvement

• Lead initiatives to improve unit economics, cost efficiency, productivity, and profitability without compromising customer experience

• Translate consumer and market insights into actionable commercial initiatives

• Ensure strong operational standards across outlets, including service quality, product consistency, manpower productivity, inventory, and cost control

• Lead, coach, and develop store teams to build a strong performance and service culture

• Work closely with Marketing, Product, Finance, Supply Chain, and other relevant teams to execute business initiatives

• Evaluate market trends and competitive dynamics to continuously strengthen the business proposition

• Develop scalable ways of working, standards, and processes to support future business growth

• Provide regular business performance reviews, recommendations, and action plans to Management

About you

• Minimum 5 years of experience in the F&B industry, with proven exposure to managing café, restaurant, or multi-outlet businesses

• Strong understanding of the F&B business model, including revenue drivers, P&L, COGS, labor cost, inventory, product mix, pricing, and store productivity

• Proven ability to drive commercial growth and profitability, not only operational execution

• Strong commercial acumen with the ability to translate numbers and consumer behavior into business actions

• Hands-on understanding of café/restaurant operations and customer experience

• Experience leading and developing store or operations teams

• Comfortable working in a fast-paced environment with a high level of ownership

• Analytical, entrepreneurial, and highly execution-oriented

• Strong stakeholder management and cross-functional collaboration skills