CRM Jr. Manager or CRM Manager

Responsibilities:

• Create, maintain, monitor and optimize CRM programs, including crafting content, managing system triggers, increased personalization, targeted segmentation, etc.

• Manage day-to-day execution of CRM campaign process from beginning to end.

• Measure and analyze performance of all CRM campaign process.

• Own all KPIs and metrics in order to proactively optimize and develop all CRM programs to create the best customer experience.

• Collaborate with marketing, VM, brand, IT, and across teams, including product and data to achieve the collective CRM vision.

• Lead development of the roadmap programs to increase growth and improve retention.

Requirement :

• Minimum 2 years of experience in CRM marketing.

• Detail oriented, organized, self-starter and a great communicator.

• Good analytical skills and have a creative mind.

• Proficient with MS Office Excel, Internet application

• Ability to adapt and work in a challenging and dynamic environment.

• Persistence, enthusiastic to learn new skills and have a can-do attitude.

• Passion in CRM and Educational Technology.

• Up-to-date with market trends and willing to come up with creative ideas.

• Experience with copywriting and storytelling is a plus.

• Experience in creating creative content and technical campaign briefs.

• Good in communication and servant leadership skill.